The “very demure, very mindful” trend has taken over social media and everyone starting from Nasa, Delta Air Lines, and leading celebs have already joined the bandwagon! The trend was started by a TikToker named Jools Lebron, when she posted a video describing how women should dress and present themselves in the workplace. The catchphrase became so popular that another individual filed an application to trademark her catchphrase. Watch the video to know more.